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The challenge presented was to breathe life into the newly renovated spaces in the Motown Museum expansion. The clients reflected on how they wanted to inspire the next generation of artists and talent. The creative solution was to use photos from the archives to create custom artwork that would surround the new generation of talent to walk the halls at the Hitsville Next.
I lead the art direction and production of the custom artwork on the Motown Museum project while at iMBranded.
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